Radley Resources has been providing critical information to America's leading interior/construction products manufacturers and institutions (Hilti, Alcan, Schumacher, Steelcase, Knoll, and others) for over a decade. Since our inception, we have completed hundreds of focus groups, personal interviews, and surveys by phone and mail with carefully selected professionals.
Only Radley Resources has a skilled moderator with over 20 years experience in the industry - someone with the skill to recognize unspoken hints and perceptions during a discussion. A successful moderator knows when to probe and when to change the subject. This sensitivity develops only out of a unique background and years of practice.
With Radley Resources, recruiting for focus groups is cost-effective and mistake-free. Our databases are stocked with names of specifiers, construction managers and facilities managers, the people who purchase and specify products for major corporations. Rely on Radley to get you the responses you need from the people whose opinions matter.
Surveys and Secondary Research
We specialize in the creative use of data that already exists. We find published and unpublished sources for analysis. We develop market size estimates and forecasts segments where little or no industry/government data exists. We also conduct personal and telephone interviews. Respondents are familiar with Radley and they tend to be more forthcoming with us. We have interviewed as few as 50 or as many as 400 for a particular project. We know how to develop the most cost-effective sampling plan.