About the President

Dr. Alan S. Zimmerman, founder and president, has worked for more than 30 years in international and domestic marketing with Radley Resources and Westinghouse Electric Corporation. He served as vice president of marketing for E.F. Hauserman, a $100-million company manufacturing movable walls.

Dr. Zimmerman is Professor of Business at the City University of New York--College of Staten Island and leads the international business concentration. He is the co-author of "Essentials of Export Marketing"(Amacom) and "Business to Business Marketing Management—An Integrated Global Perspective" (Thomson/Southwestern).

Dr. Zimmerman has been a course leader/advisor for the World Trade Institute and the American Management Association. He has developed original marketing courses for these organizations and for American Express Bank. He is also a three-time president of the New Jersey American Marketing Association Chapter. He holds a doctorate in international business and marketing from the Lubin School of Business at Pace University, New York.